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MTV Base

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Title: MTV Base  
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MTV Base

MTV Base
Launched 1 July 1999 (Europe)
February 2005 (Africa)[1]
21 December 2007 (France)
3 July 2013 (opt-out South Africa feed)
Owned by Viacom International Media Networks Africa
Viacom International Media Networks Europe
Picture format

16:9, 576i (SDTV)

16:9, 1080i (HDTV)
Audience share UK:
0.03% (September 2015 (2015-09), BARB)
Sister channel(s)
Website www.mtv.co.uk/channels/mtv-base (UK & Ireland)
www.mtvbase.com (Africa)
Availability
Satellite
Sky Channel 351
DStv Channel 322
Astra 1M Digital 11739 V
Cable
Virgin Media Channel 313
Virgin Media Ireland Channel 704
UPC Romania Channel 608
WightFibre Channel 98
IPTV
TalkTalk Plus TV Channel 539

MTV Base is a 24-hour music and general entertainment channel from Viacom International Media Networks Europe. The channel focuses primarily on music from the world of R'n'B, hiphop, reggae, soul and urban. The MTV Base brand first launched in the United Kingdom and in Ireland on 1 July 1999, later launching in other European territories such as the Netherlands and Germany. MTV Base Africa launched in February 2005 throughout the African continent and MTV Base in French-speaking territories launched on 21 December 2007. MTV Base began broadcasting in widescreen on 28 March 2012.

Contents

  • Availability 1
  • MTV Base in South Africa 2
  • Shows 3
  • See also 4
  • References 5
  • External links 6

Availability

MTV Base is available in the United Kingdom, France, Nigeria, Belgium, Luxembourg, Switzerland, Ireland, West Africa, Kenya and South Africa. The channel was previously available in the Netherlands, Germany, Russia and other European countries but was replaced by MTV Dance in some territories from March 2008. There are two different feeds of MTV Base Africa, with one catering for the South African audience and another for rest of Africa, although there have been criticisms that the rest of Africa feed caters to only Nigerian music, which MTV Base has denied, stating that Nigerian music is popular across Africa, hence why it gets a lot of airplay.

A European version will launch in 2015.[2]

MTV Base in South Africa

On 3 July 2013 Viacom International Media Networks (Africa) launched an opt-out feed of MTV Base Africa in South Africa. This opt-out feed is called MTV South Africa.[3] The channel broadcasts MTV Base Africa into the territory with unique programming, advertising and sponsorship opportunities for South African audiences. The channel will increase localized South African content featuring artists and localized music programming with a South African theme, all other programming on MTV South Africa will air as simulcast of the existing MTV Base Africa channel. The channel is also served by a localized South African website (www.mtv.co.za) and mobile website (m.mtv.co.za). The opt-out feed will also feature local presenters.[4]

Shows

African Feed

  • Shuga (Nigerian and Kenyan)

•Spanking New Music

  • Official Naija Top 10
  • MVP
  • The Big Friday Show
  • The Base Chart Show
  • MTV Street Request
  • Official African Chart
  • Hosted Countdown
  • Official US Urban Download Chart


South African Feed

  • Top 10 Videos
  • MTV Choice

Pan-European/UK Feed

  • Big In The Game Top 10
  • First Base
  • MTV Base Top 10
  • Down With Droopy D

French Speaking Feed

  • Le Top Base
  • Hits Base
  • Le Top US
  • Les 50 meilleurs clips vacances
  • French Only
  • Les 10 meilleurs clips français

See also

References

  1. ^ "MTV launches in Africa". Broadcast. 16 November 2004. Retrieved 27 April 2013. 
  2. ^ [2]
  3. ^ http://www.screenafrica.com/page/news/television/1631024-Commissioning-brief-MTV-South-Africa#.UdcE0_msim4
  4. ^ http://www.mediaupdate.co.za/?IDStory=54773

External links

  • MTV Base (Pan-Africa)
  • MTV South Africa
  • MTV Base (UK/Pan-European)
  • MTV Base (France)
  • MTV Base UK - presentation, screenshots
  • MTV Base France - presentation, screenshots
  • SES guide to receiving Astra satellites
  • SES guide to channels broadcasting on Astra satellites
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