The channel was relaunched on October 18, 2010, with a new logo, a new slogan, "Nunca desliga" ("Never goes off"), fewer repeats of their primetime programming during daytime, and more in-depth coverage, especially during daytime.
Programming on Globo News currently uses generic graphics (except for most repeats of Rede Globo programming) and was color-coded until March 2012, with red for newscasts, green for talk shows, purple for news features, gray for specials and archive programming and blue for repeats of Globo programming. Currently, all programs (except Rede Globo repeats, who still use the color blue) use the color red.
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