Cary Baker

Cary Baker (born in 1955, Chicago, Illinois) is an American press agent who operates the music publicity firm Conqueroo.

Notables Represented

Baker is a veteran of the music business for over 30 years. He is best known to represent singers and songwriters in all genres including Indie rock, Americana, Blues, Alt-country, and roots revival music. The Houston Press cited Conqueroo as "one of the go-to publicity firms for folks in the roots-music game".[1] Baker's Conqueroo has represented such clients as: Arthur Alexander, Band of Heathens,[2] Big Sandy, Blues Traveler, Randall Bramblett, J.J. Cale, John Cale, Caitlin Cary, Coal Porters, Robert Cray, Creedence Clearwater Revival,[3] Marshall Crenshaw, Steve Cropper & Felix Cavaliere, Rodney Crowell, Gabe Dixon Band, Chris Darrow, The dB's, Dennis Diken with Bell Sound, Thomas Dolby, Eddie Floyd, Steve Forbert, Kinky Friedman, Ruby Friedman,[4] Mary Gauthier, Holly Golightly & the Brokeoffs, Jon Dee Graham, Great American Taxi, Murry Hammond (Old 97's), Hank Williams III, Hacienda Brothers, Peter Himmelman, Peter Holsapple & Chris Stamey, "Honeydripper"/John Sayles, Ray Wylie Hubbard, Freedy Johnston,[5] Keb' Mo', Paul Kelly, Scott Kempner, Hal Ketchum, Bill Kirchen, Jake La Botz, Sonny Landreth, Lucero, Raul Malo,[6] Sonny Landreth, Delbert McClinton, Eleni Mandell, Marley's Ghost, Jimbo Mathus, Anne McCue, James McMurtry, Scott Miller, Gurf Morlix, Shawn Mullins, Willie Nile, Michael Nesmith, David Olney, Over The Rhine, Steve Poltz, Ponderosa Stomp, Vernon Reid, Stan Ridgway, Arlen Roth,[7] Bobby Rush, Harry Shearer, Billy Joe Shaver, Shoes, Shout! Factory, Chris Smither, South Memphis String Band (Luther Dickinson, Alvin Youngblood Hart, Jimbo Mathus), Stax Records, Chris Stills, Sugar Blue, Otis Taylor, Paul Thorn, Pam Tillis, Tres Chicas, The Trishas, Uncle Monk (Tommy Ramone), Loudon Wainwright III, Was (Not Was), Waterboys, Randy Weeks and Adrienne Young.

Early career

Before Baker launched Conqueroo,[8] he headed publicity at Capitol Records, I.R.S. Records, Discovery Records and Morgan Creek Records. Over the years, he spearheaded publicity campaigns for R.E.M., The Finn Brothers, Bonnie Raitt, Shelby Lynne, Delbert McClinton, Cheap Trick, Loudon Wainwright III, Alex Chilton, Susan Tedeschi, Tina Turner, Steve Vai, Concrete Blonde, Frank Zappa, Motown reissues and more.

Prior to becoming a publicist, Baker was music [1], an Illinois powerpop compilation on Numero Group.

Baker is a voting member of the Recording Academy (NARAS) since 1979 and served on the organization’s Board of Governors both in his native Chicago and Los Angeles. He served on the Board of Directors of the Americana Music Association and Blues Music Association, and on the Music Industry Executive Steering Committee of City of Hope.

Baker periodically runs an indie reissue label called

He instructed a UCLA Extension class called “Publicity in the Music Industry” for 20 years, from 1987-2007.


External links

  • Conqueroo
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